Sunbrella Case Study

The Case Study® Sunshade is an iconic design that has stood the test of time. Both sculptural and highly-functional, the rotating shade is easy to adjust as the sun moves across the sky—casting a circular shape of cool shade to enjoy.

Modernica's Case Study series is built with marine-grade stainless steel; highly-durable, salt-water tested, suitable for all extreme elements, and with proper care is virtually rust-proof. Stainless steel is the superior choice of materials when selecting and purchasing outdoor furniture—a solid investment that will provide a lifetime of enjoyment that will never wear out.

Upholstered in a wide-range of Sunbrella fabrics. Sunbrella is the leading manufacturer of performance fabrics. With proper care, Sunbrella fabrics are UV-resistant, water-resistant, mildew-resistant, breathable, fade-resistant, stain-resistant and have minimal shrinking or stretching..

The sunshade and the aluminum mobile stand with Tuff Wheels can be disassembled for easy winter storage. Modernica's Case Study Sunshade and mobile stand are not sold separately—one price gets you the complete set.

Made in California.

Type

Private
IndustryTextiles
FoundedAlamance, U.S. (1880)
HeadquartersGlen Raven, North Carolina, U.S.

Area served

Africa, Asia, Australia, Europe, North America
ProductsArcade, Coastguard, Dickson, Eradi-Lite, EverGreen, Firegard Textiles, Firesist, GlenGuard, GlenFlow, Gulf Stream, Harbor-Time, Main Street+, Meltex, Nite-Lite, Sea-Sprae, Sleeve-It, StrataGrid, StrataGRS, Sunbrella, Sunblock, SunBrite, Sunsharp, Sunvision, Sunworker, Sur Last, Vivitex
ServicesThird Party Logistics
SubsidiariesDickson Constant, Dickson Coatings, Glen Raven Asia, Glen Raven Custom Fabrics LLC, Glen Raven Logistics, Glen Raven Technical Fabrics LLC, Strata Systems Inc, Trivantage, LLC

Glen Raven, Inc. is a fabric manufacturing and marketing company. The company is headquartered in Glen Raven, North Carolina and headed by Lieb Oehmig, who took over after Allen Erwin Gant, Jr., the grandson of John Quintin Gant and founder of the industry advocacy group National Council of Textile Organizations, retired.[1] Glen Raven has operations in the United States, France, and China.

History[edit]

John Quintin Gant entered the dry goods retail business in Company Shops, NC (Burlington) in 1872 and opened the John Q. Gant & Co. Gant sold his interest in the company in 1880 and then partnered with Berry Davidson to build the Altamahaw Cotton Mills in Alamance County, NC. The company was founded as John Q. Gant Manufacturing Co. in 1900 by John Quintin Gant (1847–1930), and by 1902, the company’s name was changed to Glen Raven Cotton Mills.[2][3]

The company began manufacturing cotton duck awning fabrics in 1908 and developing pantyhose in 1953. Panti-Tights and Panti-Legs are introduced as the first commercial ladies pantyhose in 1959. In 1965, Glen Raven developed a seamless pantyhose that became popular due to the introduction of the miniskirt.[4] Glen Raven exited the hosiery business in 1996. The company was also known for making duck cloth used in tents for World War I and making tent canvas, power bags, and parachute cloth for World War II.[3]

Glen Raven claims to have woven the fabric used to make the first American flag that was planted on the moon at their weaving facility in Burnsville, NC.[5] However, there is controversy and speculation whether the manufacturer of the fabric used in the American flag was made by Glen Raven or Burlington Industrial Fabrics. Glen Raven claims that they manufactured most of the nylon used in flags in the 1960s, while Burlington claims to have been the world’s largest textile company at the time. There is no clear documentation of where the flag was bought or who manufactured the fabric, and it still remains a mystery today.[6]

The company introduced acrylic-based fiber in 1961 with Sunbrella, which has vastly superior durability to cotton.[7] Today, Sunbrella fabrics are used in a variety of applications including outdoor furniture, indoor furniture, boat covers, convertible automobile tops, and awnings. Glen Raven is best known for its Sunbrella line of performance fabrics.

In 1998 Glen Raven merged with Dickson SA of France, founded by David Dickson (1811–1869), a Scotsman and Officer of the Legion of Honour. The company started production in a new manufacturing facility in China on September 21, 2006.[3]

In 2006, Sunbrella Awnings, Boat Tops, Canopies, and Umbrellas with Sun Protective Performance Fabrics UPF 50+ were awarded the "International Seal of Recommendation for UV Fabric/Umbrellas/Awnings" by The Skin Cancer Foundation, a worldwide organization dedicated to preventing skin cancer.[8]

Glen Raven acquired the Astrup Company (founded in Cleveland, Ohio in 1876 by William J.O. Astrup) and John Boyle & Company (founded in Brooklyn, New York in 1860 by John Boyle) in 2007. Strata Systems, Inc. was acquired as part of the purchase of John Boyle & Company,[9] which itself, had previously acquired Strata Systems, Inc. The combined Astrup and John Boyle companies were renamed Tri Vantage in March 2008.[10] Tri Vantage was rebranded as Trivantage in November 2012 with the tagline "Order. Done. Good Call."[11]

In October of 2017, Glen Raven acquired Sunbury Textile Mills, one of their strategic business partners for over twenty years. Sunbury will become a wholly owned subsidiary of Glen Raven and will operate as part of Glen Raven Custom Fabrics, LLC.[12]

External links[edit]

References[edit]

First trademark image of Zebra Stripes awning fabric, issued to Glen Raven Cotton Mills, 1908
  1. ^Cresenzo, Bill. "Gant retires as Glen Raven CEO". The Times. Retrieved 2018-03-02. 
  2. ^"Collection Title: Glen Raven Mills Records (#4914) 1781-1993". 
  3. ^ abcVincent, William Murray (2009). "Glen Raven Inc.". Historic Alamance County : an illustrated history. Alamance County Historical Museum. (1st ed ed.). San Antonio, Tex.: Historical Publishing Network. pp. 82–85. ISBN 9781893619982. OCLC 406500380. 
  4. ^"Who Invented Pantyhose?". ThoughtCo. Retrieved 2018-03-02. 
  5. ^"Flags and Banners : Glen Raven". www.glenraven.com. Retrieved 2018-03-02. 
  6. ^Markovich, Jeremy (2016-06-29). "Apollo 11, an American Flag, a Small Town, and a Mystery". Our State. Retrieved 2018-03-02. 
  7. ^Square, Kennett (2011-04-21). "Happy 50th Anniversary to Sunbrella! The Famous Brand, Launched in 1961, is the Top Selling High Performance Fabric at Calico Corners - Calico Home Stores". Cision: PR Web. Retrieved 2018-03-02. 
  8. ^"Sunbrella fabrics approved by Skin Cancer Foundation | Furniture Today". www.furnituretoday.com. Retrieved 2018-03-02. 
  9. ^"Geosynthetics to India". Geosynthetica.net. 2007-09-12. Retrieved 2018-03-02. 
  10. ^"Glen Raven anoints Tri Vantage division". Home Textiles Today. 2008-03-04. Retrieved 2018-03-02. 
  11. ^"Trivantage Logistics Brand Case Study - Stealing Share". Stealing Share. Retrieved 2018-03-02. 
  12. ^"Glen Raven acquires Sunbury Textile Mills". The Daily Item. 2017-10-02. Retrieved 2018-03-02. 

0 thoughts on “Sunbrella Case Study

Leave a Reply

Your email address will not be published. Required fields are marked *